Bangkok Underwater is more than just a waterproof rainwear brand; we're a community dedicated to making a positive and lasting impact on our environment. The backbone of our commitment is our Impact Initiative, a strategy firmly grounded in two core pillars of action: prevention and relief of floods triggered by climate change in Thailand.

As part of our pledge, we donate 25% of our profits directly to our Impact Initiative, a testament to our unwavering belief that businesses can and should play a significant role in environmental preservation and community resilience.

Recognizing that prevention is the most effective form of intervention, we allocate 75% of our initiative resources to proactive measures like endorsing responsible building planning and advocating for strategies that aim to stop floods from happening in the first place.

The remaining 25% is directed towards relief, where we focus on reducing the aftermath of floods and support recovery efforts. This includes providing essential supplies, such as medicine, to the most vulnerable communities affected.